Today is the 1st of December and I am on a mission to make sure this December isn’t wasted.

Far too many people and businesses start to wind down for Christmas and put off the important stuff until next year. That’s a 12th of the year being wasted!

Brand Satellite and Brands Start Here are offering special #DontWasteDecember offers (see below), to make sure you, well, don’t waste December.

Defining your brand, what makes your business unique (your DNA), really understanding what it is about what you offer that engages your customers and planning for the year ahead are all the important stuff you shouldn’t be putting off.

As Simon Sinek articulates so well: “People don’t buy what you do, they buy why you do it.”

Your brand is your ‘why’. Identifying ‘why’ will give you the focus and confidence you need to ‘smash’ next year!

If you have already defined your brand, you will know how focused it makes your business activities. But, I can bet you know someone else that would benefit hugely from defining their brand. Please forward this page on to them. You will receive an early Christmas present from us, for anyone you refer that takes up an offer. And, a massive thank you from them, once they have gone through the process.

I hope you have a very productive December, oh and a Merry Christmas at the end of it.


20% OFF the Brand Satellite Brand Workshop

This is the starting point for any business wanting to establish or develop a brand.

A Brand Satellite Brand Workshop will take a strategic look at your business and ascertain where you are, where you want to go and how you might consider doing things to get there.

It will help you position your business in a way that your customers will find engaging. It will help you attract new customers, retain existing customers and turn customers into advocates for your brand.

It will give you a focus, for all business activities and confidence that what you do is helping to develop your brand and grow your business.

Book a Brand Workshop during December and get 20% off this investment in your business. Complete the Brand Workshop day before Christmas and we will guarantee your Brand Workshop report is sitting in your inbox the day you get back from the festive break.

10% OFF the Brands Start Here 1-2-1 Brand Creation Package

BRANDS START HERE is our new service offering 1-2-1 brand advice for startups.

We have created BRANDS START HERE because, we believe, no-one is offering 1-2-1 brand advice to startups.

The 1-2-1 BRAND CREATION PACKAGE has been specially designed to help startups to start their business as a brand. To help them understand what it is about your business that is attractive to your customers.

Purchase the package during December (using ‘#DontWasteDecember’ at checkout) and get 10% the price of the package.

Rebrand helps personal coaching company get its mojo back

Remojo rebrand 1Brand Satellite has just completed the rebranding of BreakFree Coaching to Remojo.

The task was to make Jacqueline Brown, owner of Remojo, stand out and be distinctive in the often fluffy world that is best described as life coaching.

Jacqueline is a NLP Master and Time Remojo rebrand 2Line Therapy practitioner. She works with company executives who have been very successful, but for some reason have reached a plateau. Jacqueline quickly identifies the issues that are holding them back and helps them to refocus their thinking to be more positive and more productive. She helps them get their mojo back.

Giles took Jacqueline through a Brand Workshop. In return, Jacqueline took Giles through her process. This was a very important part of understanding how Jacqueline works and how her clients benefit from her help.

Remojo rebrand 3The Brand Workshop helped to define Jacqueline’s target audiences and identify new ones. It helped to identify the key drivers and stages of emotional decision making that clients go through. It also helped us to create a suite of packages, so potential clients could understand what they were getting themselves into and what they were expected to pay. Beforehand, these had been two huge obstacles to purchase.

The decision to rename the business came from clearer understanding of who we were talking to and what we wanted to say to them.

Remojo rebrand 4We condensed Jacqueline’s unique approach to coaching down to and easy to understand three stage process: Remind. Refocus. Remojo.

We then created a new brand identity and new website. The branding is consistent across all offline and online communications, including business cards and Jacqueline’s LinkedIn profile.

We also took some new photos for the website and are in the process of filming an introductory video.Remojo Business Card