House of Hearing, Scotland’s premier independent dispenser of hearing aids and audiological services, has unveiled the latest additions to their long-running #Misheard advertising campaign.
The campaign, using amusing and eye-catching images which occur as a result of someone mishearing something, was originally launched in 2010. It has been used sporadically ever since, with the latest series of adverts continuing the popularity of the theme.
The campaign was originally conceived by Giles Etherington at his previous agency. But, he teamed up with the client and incumbent agency again to create the new concepts.
There are 8 new ads which will be rolled out over the next 12 months.